Facebook Pixel is terrific small script for your website that lets you measure, optimize and build audiences for your advertising campaigns. By adding it to your website pages you can track your users, analyze them and learn about their interest in your products and content.
Thanks to Xenioo Client Side Scripting Action you can also track whatever they do in your chatbot!
Just place the Client Script Action in any point of your chatbot conversation where you want to track a user operation and Xenioo web widget will execute the code dynamically inside the browser. Just remember that Client Scripts are only working on a Web Channel!